Ben Stopka

A group of fitness enthusiasts are exercising with dumbbells inside a gym

Fitness Marketing 101: Strategies That Are Worth the ‘Weight’

The fitness industry is expected to grow to over $434 billion by 2028, which means understanding fitness marketing is going to be crucial for business owners.  If you want your biz to grab a slice of that $400+ billion pie, then getting specific about how marketing works in the fitness industry is one of the […]

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What Do the Best SEO Companies for Small Businesses Offer on a Budget?

Any small business knows that if they want exposure online, they need a solid foundation in SEO. Unfortunately, that requires a lot of time and resources that you may not be able to afford; without proper guidance, too, all of that time is wasted. This is the main reason that specialized SEO companies for small

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Search Engine Optimization Pricing: How Much Should SEO Cost in 2024

Is your website suffering from low traffic? Are you consistently ranking on the 7th page of Google? Are you hearing crickets from your lead captures? The verdict is in: you need an SEO service! With so many SEO services promising the moon, choosing between them can seem impossible. In making your decision, you’re probably wondering

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Want to Know How to Create a Content Plan? Follow These Simple Steps

You can’t count the number of days your team spent brainstorming, discussing, or mapping out a content strategy—but you got it done together. Now, with all your goals and guidelines fleshed out, it’s time to tackle the next step: a content plan. But you may have hit a wall. Knowing how to create a content

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Content Marketing: How to Increase Sales Without Blowing Up Your Budget

With inflation on the rise, small businesses remain on the hunt for marketing strategies that will compete without breaking the bank. If you think there’s no hope when brand giants and their bloated marketing budgets are in the picture, think again. Content marketing is the ace up your sleeve. It has long remained the most

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